InfluenceIQ is an Executive-Level Communications Consultancy Delivering Informed Strategies and Outsized Impact
We operate as a modern communications solution that delivers all of the results, with none of the excess.
InfluenceIQ was built to provide any business, from start-up to category leader, access to executive-level communications counsel in a clean, fast, and efficient manner.
The InfluenceIQ team can move quickly and adapt to any situation with little lead-time. We are discreet and have deep expertise in all internal and external communications practice areas.
Our Services
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Communications Strategy Development
Develop the roadmap to success for your goals across owned, earned, and paid activation.
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Crisis & Reputation Management
Incremental protection for your organization to prepare for the “what if’s” that keep you up at night.
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Executive Visibility & Thought Leadership
Corporate positioning, media training, and creative development to garner the attention you want.
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Corporate Communication
Sophisticated and strategic communications to address the changes and programs that can affect your bottom line.
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PR & Social Activation
Ensure your organization stays connected with the appropriate stakeholders no matter who they are - media, consumers, customers, investors, or public servants.
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Internal Communications
Keep your teams in the loop to ensure they feel connected to leadership, the business, its mission, and one another.
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Value Proposition Development
Identify and state your offer, explain your value, and be clear about your benefits - vital for customers and employees.
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Messaging and Storyline Creation
Clearly articulate your story, position, and value. Messaging matrices, storyline scripts, and keystone documents ensure everyone is on the same page.
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Audience Engagement & Persona Development
Gain unmatched clarity of your key audiences, how to reach them, and what matters in their day-to-day.
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Ghost Writing & Content Development
Create the content you need for a corporate blog, executive visibility program, or growing a speaker’s bureau for your business.
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On the Job Mentorships
Leverage our experience to upskill your team through hands-on mentorship, guidance, and learning.
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Plan Reviews & Creative Feedback
Validate your team’s plans or agency’s recommendations against our collective of professionals to ensure your expectations align with the strategy and likely results.
About Us
InfluenceIQ was started in response to a growing need for senior communications counsel to help navigate an increasingly dynamic environment of open discourse.
Founder Michael Salzillo spent the first 20 years of his communications career working in agencies and in-house roles and drove results for notable consumer PR campaigns, helped reposition CEOs and executive leadership, strategized category-shifting initiatives, worked through dozens of mergers, acquisitions, and divestitures, and engaged employees in organizations of all sizes.
Throughout his professional life, he has taken great care in overseeing the brand reputation and practicing communications at critical junctures for some of the world's largest and most respected businesses. Michael understands the complexity of B2C and B2B businesses and how communications can support and grow the bottom line by ensuring communications are H2H, or Human to Human.
Beyond Michael, our extended team of subject matter experts brings together experience from all facets of marketing and communications, including design, digital, creative, and media.
InfluenceIQ can help bring world-class strategy and experience to your team no matter the circumstances.